Business model

Finanz Ordnung Plus is based on a clear and sustainable business model focused on imparting accounting knowledge. Our approach combines high-quality educational offerings, practical content, and personalized support to optimally support both individuals and small businesses.

Core offering
: Our accounting courses are at the heart of our business model. These are modular in structure and cover both basic and advanced topics. Our goal is to create a flexible learning environment suitable for different target groups: beginners, professionals, the self-employed, and small businesses. Our focus on practical relevance ensures that what is learned can be applied directly.

Target Groups:
Our main target groups are people seeking professional development, employees in small and medium-sized businesses, and founders who want to better understand their own resources. We also address individuals seeking a solid introduction to accounting without prior knowledge. This broad focus allows us to create a service that offers added value to many people in different life situations.

Value creation:
Value creation is created by combining didactically prepared learning materials, interactive exercises, and direct access to experienced instructors. Our customers benefit from a clear structure, practical examples, and a system that guides them step by step. We rely on digital learning solutions as well as face-to-face offerings to flexibly meet our customers' needs.

Sources of inflow:
Our revenue comes primarily from course participation fees. These are transparent and based on the scope and complexity of the content. We also offer workshops and in-depth specialized modules that can be booked separately. This creates a scalable model that imparts both basic knowledge and advanced skills.

Sales Channels
We rely on digital channels such as our website, newsletters, and targeted online marketing measures to reach our target groups. At the same time, we maintain partnerships with local educational institutions and networks to maintain a regional presence. Our clear communication and professional brand presence are crucial factors in building trust and creating long-term customer loyalty.

Customer Benefits
The key benefit for our customers lies in the clarity and comprehensibility of our offerings. Accounting is often perceived as complicated and difficult to understand. We break this stereotype and offer simple explanations, practical exercises, and personal support. The result is not just theoretical knowledge, but directly tangible benefits in everyday life.

Long-term perspective
: Our business model is designed for sustainable growth. By continuously expanding our course offerings, integrating new learning methods, and expanding our digital platforms, we aim to become a long-term leader in the field of practical accounting courses. People are at the center of our approach: learning should be understandable, motivating, and practice-oriented.